cj affiliate
9 April, 2019

CJ Affiliate

Business type: Agency/Service

Website: https://www.cj.com/es

More information from CJ AFFILIATE BY CONVERSANT

CJ Affiliate is an online advertising company that offers affiliate marketing services to specialists, both advertisers and publishers. Through this channel, it reaches consumers all over the world and influences their decisions throughout the buying process, whether online or offline. Some of its advertisers include GoPro, Overstock, Office Depot and IHG, while its affiliates include CNN, Time, Buzzfeed, PMC, Loyalty One and Digg, among others. 

Description of CJ AFFILIATE BY CONVERSANT

Founded in California in 1998, CJ Affiliate is a leading affiliate marketing company focused on driving smart growth through innovative solutions and strategies. They are part of Alliance Data System, which includes Fortune 500 companies, Epsilon and Conversant. 

They have the largest affiliate network in the world, not only enabling publishers to connect with a multitude of advertisers, but also providing insight into industry needs and trends. They are able to identify the drivers that contribute to the success of their affiliates and ensure that their needs are met through best practices. 

Its orientation is focused and strategic, so that it adapts to the region in which a company operates, the distribution model it follows, its verticality and its size. Based on all this, it offers innovative and success-oriented solutions that enable the understanding of the audience in order to reach them, and always with an optimized customer experience. 

They provide data to their publishers that can be processed to obtain relevant information, such as:

- Classification of audience profiles

- Relationship recommendations

- Ad customization

- Tracking across multiple devices and channels

- Review of conversions

Digital Services/Solutions:

- Conversion Rate Optimization

- Crossborder e-Commerce Solutions

- Digital Advertising / Traffic Acquisition

- Mobile Marketing

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ab tasty
9 April, 2019

AB Tasty

Business Type: Technology Solution (SaaS)

Website: https://www.abtasty.com/es/

More information about AB Tasty

AB Tasty is a company dedicated to the development of multiple platforms for optimizing websites and increasing conversion rates. It focuses primarily on A/B testing, personalization and user engagement. They target marketing teams, product teams, large enterprises and integrations. Clients include Heineken, L'Oreal, BIC, Allianz, Sephora and Panasonic.

Description of AB Tasty

Founded in 2009 and with offices in Madrid, London, New York, Cologne and Paris, it currently has multiple solutions classified by industry (eCommerce/Retail, fashion and luxury, tourism, media and finance), by teams (marketing and product) and other services such as collaborating agencies, technology partners and Customer Success Managers.

These are local and support teams that provide personalized advice to customers to accelerate the learning curve, so that tests and customizations can be implemented faster. For this service, it has a Best Support badge Summer 2020, and is considered a leader in Mobile App optimization in G2.

The platform for marketing experts works in four different blocks:

  • Experimentation. A/B testing and funnel analysis to optimize a website almost immediately.
  • Personalization. Multiple targeting criteria to offer tests, content and experiences to users.
  • Nudge engagement. Banners, pop-ups and a wide variety of dynamic widgets guarantee conversion.
  • Analysis and insights. More than 200 different parameters, as well as a multitude of behavioral applications.

For product teams, it focuses on Feature Flagging, to have control over the delivery of new features to audience segments; rolling releases, to deploy new features to relevant users; and server-side testing, which allows testing a multitude of features on any platform.

 

Digital Services/Solutions:

  • Business Analitycs / Business Intelligence
  • Conversion Rate Optimization
  • Customer Experience / Marketing Automation

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sequra
9 April, 2019

Sequra

Business Type: Technology Solution (SaaS)

Website: www.sequra.es

More information about SEQURA

SeQura is a payment solution for eCommerce, which allows customers to pay for their purchases seven days after their order has been shipped. This way, you have the opportunity to test whether you are satisfied with your order before paying for it. Some of its most prominent customers include Game, Privalia, Phone House, Maisons du Monde, Ali Express Plaza, Dentix and Miro.

SEQURA Description

SeQura's mission is to offer payment solutions that are flexible to boost business sales and improve the customer's shopping experience by offering greater agility and covering all their needs.

The features that make SeQura such a popular payment option are as follows:

  • Ordering without payment. The product is received and checked for 7 days to ensure it meets expectations before payment. No additional costs.
  • No need to enter bank details. It is only necessary to leave the data of the DNI and a telephone number. Therefore, no registrations of any kind are required.
  • Possibility to pay in installments. Instead of paying all at once, SeQura offers the option of dividing the purchase amount and paying it in 3, 6 or 12 months with a fixed monthly cost. It is only necessary to have an ID card, a bank card and a cell phone. In case you want to complete the payment, there are no additional costs for it.
  • Deferred payment. Another advantage of SeQura is the deferred payment, from 2,95€, the purchase can start to be paid from the following month.
  • Security in the process. Customer data is only available on the platform and is not shared with the merchants where purchases are made. Allows cards to be added and saved to facilitate subsequent purchases.
  • Buyer protection. If the customer is not satisfied with the purchase, SeQura acts as a mediator to obtain a refund from the store.

Digital Services/Solutions:

  • Online Payments / Anti Fraud

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vtex
9 April, 2019 No Comments.

Vtex

Business Type: Technology Solution (SaaS)

Website: https://www.vtex.com/

Learn more about VTEX:

VTEX is a Brazilian multinational company that specializes in cloud commerce technology. It has developed the VTEX Cloud Commerce platform which is based on a Saas solution. It currently has a presence in 16 countries. Its clients include Walmart, Disney, Lego, Whirpool, Sony, L'Oreal, Coca-Cola, Braun, Motorola and Adidas. 

VTEX Description:

In 2012 VTEX began its global expansion, and in 2014 became the first company in Latin America with a Saas e-commerce platform present in the Gartner Group's guide.

Through these platforms and their apps, they seek to manage different sales channels to overcome all the barriers that may appear in the development of a company's global operations. They are aimed at all types of industries and business models, whether B2B, B2C or B2E. 

Its platform is grouped into four types depending on the needs of the business:

- e-Commerce. It allows you to boost performance and increase sales throughout the customer lifecycle, with an optimized digital experience and higher conversion rates. 

- Physical stores. Unification of online and inStore experiences. Through the platform, all channels are integrated, experiences are connected and all operations are optimized throughout the purchasing process; from order management to inStore. 

- B2B Commerce. As in physical stores, all operations are integrated and processes are optimized to facilitate the customer's purchase and customize it according to their preferences. 

- Marketplace. It allows you to create a marketplace or expand the available sales channels through a unified commerce platform.

In short, a unified commerce platform that optimizes and simplifies all operations, with centralized management from a single place and unifying consumer experiences from all sales channels.  

Digital Services/Solutions:

- B2B2C Portals / Purchase Guides

- Product Management and Catalog Management Solutions

- Conversion Rate Optimization

- Cross Channel / Omnichannel

- Customer Experience / Marketing Automation

- e-Commerce Platforms

- Retail Management tools and software

- Marketplaces

- Online payment methods and anti-fraud tools.

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