In the last 5th edition of Digital 1to1 held on March 6, 7 and 8 at Barcelona, several professionals from the world of e-Commerce, Retail, large companies and digital solutions, discussed the criteria and best practices that are required today to create a user experience in the delivery, a debate led by Alberto Marcos, E-commerce Product Manager and business development at Correos Express Paquetería Urgente.
The debate that was generated was very interesting and revolved around the main idea of the need to offer the end customer the possibility of choosing where and when to deliver his purchase, with a cost different from the standard service, but with the doubt as to whether the market is ready to respond to this need.
Among the participants in this debate were Nicolas Perez from BIC and María Ávila Quintero from Clarel / DIA Group.
Summary of the #TipsXperience
- Different prices depending on the delivery method.
- It is mandatory to meet the delivery expectations generated by the carrier.
- It would be interesting as a buyer to be able to select one carrier over another or at least have the ability to discard a carrier with whom we have had bad experiences.
- The future lies in personalized deliveries to the specific location of the buyer, the search for the geopositioned buyer.
- Home delivery will give way to service differentiation, convenience points, lockers, geo-located delivery and new models of home delivery such as controlled access to the home in the absence of the recipient.
- Flexible delivery that allows the buyer to modify the terms of service at any time.
